Looking Back on the Year that was at SeedMaster

by | Dec 1, 2022 | Promoted

As the year draws to a close, I find myself looking back at 2022 and the year it was for the SeedMaster team. Once again, we saw fields across Alberta seeded using SeedMaster drills. To keep those drills running in the fields we worked hard with our dealer partners across the province. Recently I was talking with a few of them and wanted to share what they had to say about the year that was.

First off, I was down in High River, Alta. where I met with Jeremy Habart, the territory manager at Alberta AG Centre. They’ve been selling the SeedMaster line for two years now. I’ll let him tell you more about his thoughts on us.

When we first started carrying SeedMaster there was a bit of a learning curve, but the SeedMaster team was there to help us at every step of the way. With all our demos, they would come out and show us how to run the equipment to help our customers. They’re constantly in touch with us to try and make their products better or get our customers’ feedback.

SeedMaster is great to work with, they provide a quality product and are always easy to get a hold of. They seem like they really care not only about our dealership, but the end user as well.

After the growing season’s done, we’ve had SeedMaster engineers visit our customers with us to get their thoughts, their opinions on what can be changed, what can be improved, what they liked, didn’t like, all that kind of stuff.

This year all our customers who ordered SeedMaster parts got their product on time. While other manufacturers we carry struggled to get parts and equipment to our dealership, we never had any customers that were without a SeedMaster product.

Listening to Jeremy talk, I was proud of the work the SeedMaster team did this year to make sure none of our customers went without the parts they needed or machines they wanted. After visiting Jeremy, I travelled further north to talk with Rich Maisonneuve, the owner of Peace Country Equipment near Donnelly, Alta. who echoed a lot of the same thoughts as Jeremy. I’ll let him share more.

I became a SeedMaster dealer in 2008 after buying a machine myself, I was so impressed by it I knew it was something I wanted to share with my neighbours in the Peace Country. In 2015, I retired from farming and went full in on my dealership — I’ve now built a SeedMaster roster of over 150 customers. Guys up here are looking to maximize every acre of land and the SeedMaster drill has fit well with its onboard metering and precision.

Customers trust us because we know the equipment well, but they also trust SeedMaster with what they’re doing and developing. SeedMaster stands behind its products — if we’ve ever had had any problems on new seed drills, SeedMaster has paid to have it all fixed, repaired, or upgraded. That’s not something you see a lot of companies do and every customer has been blown away by it.

Over the past couple of years, there’s been a lot of companies facing production issues. We would get calls from customers inquiring about a certain part, and they’ll say, ‘Well, you probably don’t have it,’ or ‘You can’t get it.’ But we never once had to tell a customer that a part wasn’t available. At SeedMaster they amped up their supply of raw materials to build parts and machines, while at our dealership we increased the amount of product we kept on hand. It’s great when a customer calls at 11 o’clock at night on a Sunday, and I have the part in my shop, I’ll drive it to them, and they’ll be back going by midnight. 

It’s great to hear we were able to keep farmers in Alberta going in their fields this year. I’m already looking forward to plant ’23 and I can assure you the team at SeedMaster will do everything they can to deliver the machines and parts you need to plant your crop in the ground this spring.

Header photo — One of the dealerships that is part of Alberta AG Centre. Photo: Alberta AG Centre


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